Working alongside the Managing Director and forming an integral part of the senior leadership team, Pure Executive are working exclusively to recruit the newly created position of Head of Sales – Director Designate.
This privately owned mobile crane operator has grown to over £10m turnover with ambitious growth plans for the future. The business has diversified over time from crane hire in to general haulage and training provider to become a first class all round provider to its growing customer base.
The business now needs a commercially focused Head of Sales to drive the business plan for customer attraction, retention and satisfaction. You will be responsible for increasing sales across three divisions improving EBITDA.
• Build and develop the sales team, offering leadership and guidance to them and the wider business
• Lead the commercial sales strategy ensuring that plans and goals are set, monitored and achieved
• Provide senior management with the relevant management information to support various sales performance including a high degree of trend analysis, market monitoring and result tracking
• Introduce a range of KPI reporting in line with managing the sales team to set and achieve targets
• Maximise existing and new business opportunities through enhanced customer contact i.e. “promote and launch” new plant / equipment when purchased through social media and direct customer contact
• Evolve CRM segmentation to deliver improved targeting and personalisation, leading to increased sales and customer engagement
• Enhance fleet utilisation rates
Skills and Experience:-
• Proven track record in driving sales growth within an SME environment
• Experience within mobile crane hire or other plant hire sectors would be highly desirable
• Strong stakeholder management and leadership skills
• Advanced understanding of utilising a CRM system
• Understanding of P&L, budgets and profitability
• Excellent communication skills at all levels
A basic salary of £60k to £80k is on offer (dependant on experience) plus an uncapped bonus / commission structure to be agreed with the successful candidate.
If you would like more information on this opportunity then please contact Andy Dowsett at Pure Executive on 01245 708808.